Swimming is an excellent activity for children of all ages and can help promote confidence and physical fitness. For many children, however, the water can be a scary place. 

Here are some tips for parents on how they can help their child overcome their fears and build their confidence in the water:

1. Talk to your child about their fears and why they are afraid of swimming. It will help you understand how to best approach the situation.

2. Help them take small steps towards overcoming their fear. The first step could mean starting with just putting their toes in the water.

3. Be supportive and encouraging throughout the process. Let your child know that you believe in them and that they can do it!

4. Reward them for making progress, even if it is just small steps. It will help motivate them to keep going.

Whatever you do, never force your child to do anything they don't want to do. They need to go at their own pace. 

Following these tips can help your child develop a lifelong love and respect for the water.